Amazon has launched three Alexa powered smart speakers – Echo, Echo Plus, and Echo Dot in India. Currently, all the three smart speakers are available in India by invitation only and will start shipping in India later this month.
Echo, Echo Plus, and Echo Dot are voice-controlled speakers that will let you order a cab, play their favorite music, check the weather and more. Amazon also mentioned that Prime Music is coming soon to India and it will be available as an exclusive preview on Echo.
Amazon Echo has been priced at Rs 9,999, the Echo Dot at Rs 4,499 and the Echo Plus at Rs 14,999. The company is offering customers an introductory discount of 30% off the purchase price of Echo devices and one year of Prime membership.
I’m interested to see if Amazon can replicate their overseas success in India. They seem to be going full throttle; haven’t seen such an introductory offer in any other country at launch.